About me

Everything started with one book and my passion for building accessible web sites.

Eugenia en una librería sentada en un sillón mirando a su laptop

Since 2005 I’ve worked as UX Designer and CX Consultant for different clients around the world. I have engaged in speaking, teaching and academic consulting activities on Web Accessibility, User Experience and Customer Service.

I’ve worked 9 years at the leading customer service software company, Zendesk, being one of the first hires and contributing to their phenomenal growth going public in 2014. This is how I developed my career in Customer and Employee Experience and where I learned what a great work culture means.

After relocating to Barcelona, I joined Nestle Global Digital Hub as a UX Consultant. In this role, I initially led the redesign of the HR Portal, which had a significant impact on 275,000 employees. Subsequently, I took charge of the UX Maturity Strategy, involving the supervision of design direction to enhance the global employee experience and promote a holistic, user-centric mindset.

Today I am leading the design team and strategy of LGT Private Banking's cutting-edge Investment Advisory Software among other products, while also contributing to shaping the organizational design of the upcoming LGT Incubator & Accelerator Center in Barcelona.

In my free time I love sharing knowledge about design and remote work on my YouTube channel, UXTips. I also contribute as speaker or writer, as well as offer UX coaching sessions for people entering or transitioning to the field.

Eugenia dando una charla a otros diseñadores de experiencia. Detrás de ella hay una pantalla que dice "Change Job"

Let’s talk!

For business inquiries, speaking engagements, youtube partnership or any questions feel free to contact me on Linkedin.